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Eddie Bauer launches app for outdoor enthusiasts
Eddie Bauer has unveiled a free iPhone app, called Eddie Bauer Adventure Guide, which lets outdoor enthusiasts look up more than 10,000 unique U.S. locations across nine different activities.
"Inspiring and enabling people to get outside and live their adventure is what we do as a brand," Mike Egeck, CEO of Eddie Bauer, said. "Our new iPhone app makes it easy to do just that."