Data & Analytics

In the ongoing battle for market share, brands pour over metrics and tweak strategies to increase customer loyalty. The stakes are high, customer acquisition costs are expensive and most businesses can’t afford to lose sales to competitors. With prices commoditized in many industries, today’s battleground is centered squarely on customer experiences.

Barnes & Noble Inc. posted another disappointing quarter of financial results as the retailer continues to struggle against Amazon.com and declining Nook sales.

Following a recent open invitation to U.S. retailers from Alibaba’s Jack Ma, everyone from established American brands to smaller mom and pop operations are looking to plug into the China opportunity. But what most American retailers don’t realize is that even with the reduced friction that technology has recently afforded, selling to the Chinese consumer is harder than it looks.

New York -- The gap in prices between Amazon and Walmart.com’s grocery basket has widened in the past two months, according to a report by 360pi. The company conducted a two-month study, comparing a basket of grocery pantry/household items spanning a number of CPG brands with a non-grocery basket (such as toys, electronics and tools) basket shopped on Amazon.com and Walmart.com.

Medina, Minn. - Rockler Woodworking and Hardware has improved store workflow by implementing the ReflexisPlus and StoreWalk for ReflexisPlus task management and retail store auditing solutions. Rockler, which provides woodworking and do-it-yourself supplies, tools, and media implemented the Reflexis store execution and compliance solutions in three weeks in its 29 stores located across the U.S.

With the advent of social media came an outburst of sharing content, expressing opinions and increasing expectations. And in an industry where brands and fashion houses were once responsible for creating trends, consumers are now taking the reins. They’re turning to social channels to chat with other shoppers and share likes, dislikes and the next best thing – which is often changing as fast as the social conversation.

At the recent MIT CIO Symposium, Bryan Kirschner, director of the research/strategy organization Apigee Institute, and Jerry Wolfe, CEO and founder of food industry platform services provider Vivanda, participated in a panel discussion on consumer connectivity and engagement. Chain Store Age followed up with the two experts to ask a few more questions about engaging today’s connected customer.

How can retailers use APIs (application program interfaces) to provide a more personalized customer experience?

New York -- Walmart’s Neighborhood Markets format offers a compelling source of new sales growth for the nation’s largest retailer, according to a report by Moody’s.

Despite strategic shifts to compete more successfully with the company, traditional supermarkets will feel the pressure as Walmart moves to increase its already dominant share of the US grocery segment.