Data & Analytics

Hollywood lures marketing chief from Internet giant
Sunnyvale, Calif. – The marketing head of a major Internet company has heard the siren call of Hollywood. Kathy Savitt, chief marketing officer of Yahoo, is joining Burbank, California-based movie and TV production studio STX Entertainment in October as president of digital business.

Savitt, who previously served as VP of communications and Amazon.com and chief marketing officer at American Eagle Outfitters, and also founded now defunct social commerce site Lockerz, had been in charge of marketing at Yahoo for three years.
Study: E-commerce looks strong in Q2
Philadelphia – U.S. e-commerce showed signs of vitality in the second quarter of 2015.

According to a new study from Monetate, conversion rates, average order value (AOV), and revenue per session all made quarter-over-quarter and year-over-year improvements.

This demonstrates a trend toward recovery compared to first quarter 2015 when there were steady declines across these key metrics.

Report: Kohl’s takes visionary e-commerce approach

Menomonee Falls, Wis. – Kohl’s took what could be called a visionary approach to promoting and selling goods from its new Lauren Conrad designer collection online.

According to Advertising Age, Kohl’s livestreamed the debut of Conrad’s latest collection at New York Fashion Week on the Periscope social media site.
Kroger’s winning ways continue in Q2

Cincinnati -- For almost 12 years, Kroger has reported same-store sales growth every quarter. And they did it again Friday.

The supermarket giant reported net earnings of $433 million, or $0.44 per diluted share, and identical supermarket sales growth, without fuel, of 5.3% in the second quarter of fiscal 2015.
99 Cents adds another top exec to its ranks

New York -- In another indication of its growth aspirations, 99 Cents Only named a former high ranking Kroger executive president and CEO. The hiring comes just months after the retailer tapped former Walmart executives to fill the head merchant and CFO roles at the 389-store retailer.

Former Kroger and Procter & Gamble executive Geoffrey Covert, 64, was named president and CEO at 99 Cents Only on Sept. 11, filling a position that had been held on an interim basis the past four months by board chairman Andrew Giancamilli.
Top Kroger exec joins 99 Cents Only

In another indication of its growth aspirations, 99 Cents Only named a former high ranking Kroger executive president and CEO just months after the retailer tapped former Walmart executives to fill the head merchant and CFO roles at the 389-store retailer.
A supplier with too many eggs in Target’s basket

Dependent on Target for 43% of its revenue, licensed apparel company Cherokee Global Brand saw its market value obliterated after disclosing Target would not renew a decades old relationship.
Kroger bags another impressive quarter of growth

For nearly 12 years, Kroger has reported sames-store sales growth every quarter. And they did it again Friday when they reported a jump in sales, as well as an increase in profit for the second quarter.
Apple Pay has a new competitor

Apple Pay has a new rival, and it’s a formidable one.
Survey: Mobile is dominating increase in e-commerce traffic

More and more consumers are browsing, creating baskets and making purchases from their smartphones, according to the latest Demandware Shopping Index.

Globally, phones accounted for 94% of the year over year increase in e-commerce traffic, 74% of the increase in basket creation and 47% of the order growth.
Rite Aid gives $1.3M toward educating children of vets

Rite Aid associates plan to honor 274 students who have been named recipients of Folds of Honor educational scholarships provided by the Rite Aid Foundation’s KidCents program.
Gymboree net loss declines, sales grow

Gymboree increased same store sales and profit in the second quarter, but the kids' retailer still plans to close dozens of stores and sell a distribution center.