Predictive Analytics

El Segundo, Calif. -- Fresh & Easy Neighborhood Market has announced a partnership with REC Solar, a leading solar electric system provider in the United States, to install roof-mount solar systems on nine stores in Arizona. The installation of the systems will begin in March 2011.

The combined 410 kW of installed solar systems will produce an estimated 620,000 kilowatt-hours (kWh) annually, the equivalent of reducing 22 million lbs. of CO2 emissions -- or removing 28 million car-driven miles -- over the next 25 years.

By Jay Leyden, [email protected]

Today, retail companies have realized that projecting a consistent and positive brand image to their customers is a major factor in achieving customer satisfaction. That means everything from lighting standards and cleanliness to HVAC and exterior landscaping are potentially as important to their brand as, say, their advertising campaign or the quality of their products. 

Chicago -- Year-over-year GAFO retail sales increased a slight 2.3% or the week ending Dec. 4, according to ShopperTrak’s National Retail Sales Estimate (NRSE), while the company’s Retail Traffic Index (SRTI) reported foot traffic remained flat for the same period.

New York City -- More than $17.5 billion has been spent online for the November-December 2010 holiday season to donate , marking a 12% increase versus the corresponding days last year, comScore reported on Wednesday.

Hingham, Mass. -- The Talbots on Tuesday said its third-quarter profit rose 17% on cost-cutting. But its revenue fell and the retailer offered weak fourth-quarter guidance and cut its full-year outlook.

New York City -- The Labor Department’s November report indicated that retailers didn't hire as many new workers during the month as they traditionally do at this time of year, according to the Wall Street Journal.

The report showed retailers are extending hours of existing workers and some may have hired earlier this year than usual.

By David King, fulcrm.com

For many retailers, the “best customer” search has been an ineffective venture where the results haven’t warranted the time or expense, despite a host of different efforts. But this tantalizing target keeps pulling dollars out of budgets, dollars that could be spent on creating a more realistic and profitable approach to customers -- one that considers customers’ shifting behaviors and value.