Charming Shoppes names head of Charming Direct
BENSALEM, Pa. — Charming Shoppes has announced that Jeffrey Liss has been promoted to SVP general manager of Charming Direct, the company's direct-to-consumer business.
As general manager of Charming Direct, Liss will have full responsibility for the company's direct-to-consumer and e-commerce businesses, including the company's retail brands' related e-commerce businesses and Figi's, the company's food and gift business. Liss will also be responsible for the company's CRM and customer insights functions. He reports directly to Anthony Romano, president and CEO of Charming Shoppes Inc.
Liss previously served as SVP and COO of Charming Direct, overseeing the finance, planning, operations, logistics, and customer service teams. Prior to that, Liss held the position of VP strategy and also led the customer insights team responsible for developing a deeper understanding of - and a closer relationship with – the company's customers. He joined Charming Shoppes in 2004 from Gunn Partners, where he held the position of senior managing consultant.