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Strong cost cutting, weak sales at Toys"R"Us
Toys”R”Us says a planned decrease in promotions led the retailer to report a drop in same store sales in the second quarter.
The retailer singled out declines in the baby, entertainment and seasonal categories as contributing to the comp drop as well.However new CEO Dave Brandon sounded a positive tone regarding the company’s profit potential.
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Nicole Miller meets buy impulse across channels
Effectively meeting the customer’s impulse to buy the moment it occurs is a crucial part of retail success.
Specialty fashion retailer Nicole Miller is meeting that impulse not only when it occurs, but where it occurs.
Nicole Miller is using the PowaTag mobile platform to allow customers to make digital purchases directly from social media and email promotions, as well as from its e-commerce site.

