Sales & Marketing

NEW YORK  — The end of Borders as we know it may be drawing near. According to court papers filed with the U.S. Bankruptcy Court in Manhattan, Borders Group is planning to auction off its intellectual property, including the Borders brand name and the Borders.com website, in a move that will enable the brand to live on after liquidation in a limited fashion.

The Sept. 14 auction, which will sell off the logo, trademarks, website, customer lists and other intellectual property, is expected to draw millions of dollars worth of offers.

New York City -- According to court papers filed with the U.S. Bankruptcy Court in Manhattan, Borders Group is planning to auction off its intellectual property, including the Borders brand name and the Borders.com website, in a move that will enable the brand to live on after liquidation in a limited fashion.

The Sept. 14 auction, which will sell off the logo, trademarks, website, customer lists and other intellectual property, is expected to draw millions of dollars worth of offers.

WASHINGTON — The National Retail Federation announced that it is urging Congress to reach an agreement and raise the debt ceiling in order to avoid default.

NRF president and CEO Matthew Shay issued the following statement:

Rome -- Gap said Friday that it will debut its first Gap flagship store in Rome on Via del Corso, the city’s premier shopping district, on July 30.

The opening in Rome is part of Gap’s ongoing international growth strategy; it opened its first Gap and Banana Republic stores in Milan in November 2010.

Four additional Gap and Banana Republic stores are slated to open in Italy this year. The company also recently introduced its outlet concept to the country and said it expects to open additional stores in Italian outlet centers.

NEW YORK — Gilt Groupe Inc., a members-only online shopping destination, has named Melissa Liebling-Goldberg as editorial director for the women's category, effective immediately. In this position, Liebling-Goldberg is charged with expanding the category's editorial voice and building strong, lasting partnerships in the category while producing dynamic content for the website. Liebling-Goldberg will report directly to Jyothi Rao, general manager of Women's at Gilt Groupe.

NEW YORK — Liz Claiborne, the parent company behind such premium brands as Juicy Couture, Kate Spade and Lucky Brand, department store-based brands including Kensie and the licensed DKNY Jeans and DKNY Active brands and its own retail brands, reported second quarter net sales of $556 million, an increase of 3.5% from the second quarter last year. 

Seattle -- Starbucks Corp. reported Thursday that it scored record results in the quarter ended July 3, prompting the retailer to accelerate its 2012 new store opening targets to 800 net new stores globally.

Starbucks grew profits 34% in the third quarter, to $279 million from $208 million in the year-ago period. Sales rose 12% to $2.9 billion from $2.6 billion, topping Wall Street estimates.

Same-store sales globally surged 8%, buoyed by a 6% increase in traffic and a 2% increase in average ticket.

NAPERVILLE, Ill. — OfficeMax is following Toys"R"Us' lead and adding e-readers to its product offerings. The retailer announced that it will sell Barnes & Noble Nook and Nook Color e-readers at all OfficeMax stores and OfficeMax.com starting July 30.