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Sales & Marketing

  • Food Lion taps Mullen as advertising agency of record

    Salisbury, N.C. -- Food Lion announced it has selected Boston-based Mullen as its advertising agency of record. Mullen will be responsible for developing Food Lion's advertising campaigns and partnering with the company on integrated marketing initiatives in support of the Food Lion brand.

    Mullen succeeds Ames Scullen O'Haire as the agency of record. The terms of the contract were not disclosed, and new creative and advertising could take effect as early as first quarter 2012.

  • GameStop holiday sales nearly flat

    Grapevine, Texas -- GameStop Corp. on Monday reported nearly flat sales for the nine-week holiday period that ended on Dec. 31. Total sales were $3.02 million, or about the same as last year. Same-store sales slipped 0.3%.

  • New video game sales give GameStop slight boost

    GRAPEVINE, Texas — GameStop reported that total sales for the nine-week holiday period ended Dec. 31 were $3.03 billion, up slightly from 2010, thanks to strong sales in new video game software.

  • Staples supports mentor program for home-state youth

    BOSTON — Staples is working with Mass Mentoring Partnership, an organization that provides youth mentoring opportunities, to recruit adult mentors for approximately 3,000 youth in its home state of Massachusetts. In addition, the retailer is donating $25,000 to the cause.

  • Sephora deploys Agilysis and RedIron mobile POS solution

    Cleveland -- Agilysys announced that beauty retailer Sephora Americas has successfully deployed NextPosition by Agilysys and RedIron's 2Mobile software to enhance customer service in a large number of its U.S.-based stores.

  • QVC appoints former Wal-Mart executive as CIO

    West chester, Pa. -- QVC announced that Linda Dillman has been appointed CIO, Dillman most recently served as senior VP global IT at HP. Previously, she was executive VP and CIO at Wal-Mart Stores.

  • Long-time Walmart IT chief named CIO at QVC

    WEST CHESTER, Pa. — QVC announced that Linda Dillman has been appointed CIO, reporting to QVC president and CEO Mike George.

    Dillman, who has more than 20 years of experience leading IT teams, most recently served as SVP global IT at HP. Previously, she was EVP and CIO at Wal-Mart Stores, where she was instrumental in transforming the supply chain management model for Walmart, according to a QVC press release. 

  • Walmart preps for tax season

    BENTONVILLE, Ark. — Walmart announced that it is helping customers prepare for tax season by offering low-cost tax preparation preparation services and free in-store federal Form 1040EZ filing. In addition, the retailer provides $3 and $6 check-cashing services. 

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