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Sales & Marketing

  • Deloitte survey finds consumers more optimistic; looking to shop more at discount stores

    New York -- More than half of consumers (67%) said they plan to spend the same or more at retailers than they did last year, a nine percentage point increase from last year, according to the 2012 Spring Consumer Pulse Survey by Deloitte. Consumers also feel slightly better about the economy this year than last; 57% of survey respondents said the economy has been recently recovering, compared with 52% last year.

  • Food Lion launches Hunger Has a Cure Campaign

    SALISBURY, N.C. — Food Lion has launched its Hunger Has a Cure Campaign to support Feeding America's network of local food banks. The two-week campaign, which allows customers to donate in $1 or $3 increments at the register, runs through April 17. Customers may also donate any other amount of their choice.

  • Saks Inc. names new e-commerce head

    New York -- Saks Inc. announced hat Michael Burgess has been named president, Saks Direct, effective May 7. Burgess will report to Denise Incandela, executive VP and CMO for Saks Fifth Avenue and current President, Saks Direct.

    Burgess has served as executive VP of the consumer division of FTD at United Online since 2008 where he led merchandising, marketing, consumer information technology, and several other functions of the growing FTD North America business segment.
     

  • Survey says – stores clean, service and perishables could be better

    Consumer Reports readers who shop at Target gave the company middle-of-the-road marks on service and its perishable offerings, but the company scored better on pricing and received the highest marks possible on cleanliness.

  • Easter deals hop up at Walmart

    BENTONVILLE, Ark. — Walmart has bolstered its Easter assortment, offering a number of popular holiday items at competitive price points. For example, the retailer is offering a five-pack of Cadbury Eggs for $2.78, Marshmallow Peeps for $1 each and Starburst Jellybeans for $1.88.

    To build their Easter baskets, Walmart is offering customers green Easter grass for 28 cents, plastic Easter Eggs (10 ct.) for 50 cents and Easter buckets/baskets for 97 cents each. 

  • Report: Lowe’s investing to win customers

    New York -- Lowe's is going on the offensive, and investing in a wide array of initiatives to win shoppers from rival The Home Depot.

    “Everything we did [in the past] was store-centric. Today, we are all about the customer. So, it's about meeting the customer on their terms, no matter how they choose to interact with Lowe's: Whether it is in their room, at their jobsite, on the phone or on the web,” Robert Hull, CFO, Lowe’s, told Reuters.

  • Saks names president of direct unit

    NEW YORK — Saks has named Michael Burgess as president of its direct business, effective May 7, 2012. Burgess will report to Denise Incandela, EVP and chief marketing officer for Saks Fifth Avenue and current president of Saks direct.

  • Convenience store sales totaled $682 billion in 2011

    New York -- In-store convenience store sales grew 2.4%, reaching a record $195.0 billion in 2011, according to data released Wednesday by NACS (National Association of Convenience Stores). Combined with $486.9 billion in gasoline sales, total convenience store sales in 2011 were $681.9 billion.

    More than 80% of in-store sales are from five categories: cigarettes (38.1% of in-store sales); foodservice (16.9%); packaged beverages (14.3%); beer (7.3%); other tobacco products (4.0%).

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