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Sales & Marketing

  • Value City launches social media contest

    Columbus, Ohio -- Value City Furniture and American Signature Furniture are launching a social media contest to promote their new e-commerce sites. Customers can win prizes for sharing favorite items from the retailers’ websites and sharing them on the Facebook, Twitter, Google Plus, Instagram and/or Pinterest accounts. Customers can enter through any or all of these social networks through July 1. The retailers, owned by American Signature Inc., are giving away up to $10,000 in free furniture as part of the contest.

  • P&G's Always brand prepares to give a girl a break

    CINCINNATI — Procter & Gamble’s Always feminine care brand has announced the launch of its “Give a Girl a Break” initiative that aims to turn filmmaking passions into careers for a group of aspiring young women.

  • Study: Shipping options, flexible returns can drive consumer loyalty

    Atlanta -- Results of research released Monday by comScore and UPS showed that the more options an online consumer has, the more loyal and dedicated she may be. In fact, integrating social and mobile media, as well as providing shipping options and flexible returns, can drive brand loyalty as consumers seek out more choices and convenience when shopping online.

  • Steve Madden partners with MICROS for omni-channel solution

    Westborough, Mass. -- Information technology solution-provider MICROS Systems said that it has forged a partnership with Steve Madden to launch  its e-commerce, order management, customer relationship management, and cloud point-of-service solutions.
     

  • Survey: Father’s Day 2013 sales to reach $13 billion

    New York -- Research released by IBISWorld showed that Father’s Day sales are forecast to total $13 billion in 2013, a 2% year-over-year increase. Results are expected to get a boost from the overall rise in consumer spending.

    Special outings, such as dining out and watching sporting events, are expected to account for the largest share of Father’s Day spending this year, contributing 18.8% of total holiday sales, up 3.5% from 2012.

  • Former Cole Haan exec lands president role at Nina Footwear

    NEW YORK — Nina Footwear has appointed Alan Johnson as president of Nina Footwear Corp, a newly created position at the company. In his new role, Johnson will oversee design, sales and marketing for Delman and all Nina branded divisions, including shoes, bridal, handbags and kids.  

  • Tortal and Bojangles to partner on online training program

    Charlotte, N.C. -- Training consultant Tortal said that it has forged a test agreement with Bojangles Restaurants to create a point-of-sale training program to support the new POS rollout for its company and franchise restaurants.
     
    The training program, said Tortal, is intended to strengthen the restaurant chain’s existing training processes.

    The launch of the new online training program is slated for summer 2013.

  • Sport Chalet rallies team spirit

    LOS ANGELES — Specialty sporting goods retailer Sport Chalet is positioning itself as a one-stop shop for school-based fan apparel, field gear and fundraising needs with new online order site and streamlined solution The Sport Chalet Team Site.

    Chaminade College Prep, Esperanza High School, Tesoro High School, Triton Touch Down Club and Torrey Pines High School are among early Team Site adopters.

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