Skip to main content

Sales & Marketing

  • Shaquille O'Neal enlisted to endorse Monster products

    Talk about an appropriate spokesperson. Monster, a leading manufacturer of headphones and personal audio equipment, has enlisted retired basketball superstar Dr. Shaquille O'Neal to endorse the company’s products across multiple categories.

    "I am excited that we are collaborating with Shaq to market Monster's products. His bigger than life personality, coupled with his keen marketing experience and sense is a great fit for the Monster brand," said head ‘Monster’ " Noel Lee.

  • Togo’s announces nine franchise agreements in California

    San Jose, Calif. — Togo’s Eateries has announced signed development agreements with new and existing franchisees to open nine new restaurants in markets across California. The company will open two restaurants in downtown Los Angeles, two in midtown and downtown Sacramento, and single units in San Jose, Santa Cruz, Riverbank, El Centro and Petaluma.

  • Marketing stunt drives big traffic to Make Meaning

    New York -- A marketing stunt ended up driving hundreds of visitors to entertainment and events retailer Make Meaning’s location on the Upper East Side of Manhattan. Inspired by the creativity of the infamous and elusive guerilla street artist Banksy, whose handiwork has been popping up around New York City for the past month, the CEO and CMO of Make Meaning arranged for renowned New York street artist Alex Gardega to spray paint the façade of the building with a Banksy-esque silhouette in the middle of the night.

  • Differentiating with digital

    Target created A Bullseye View a little more than two years ago as an innovative digital platform to achieve a deeper level of engagement with those who have an interest in all things Target. Billed as a behind-the-scenes magazine, A Bullseye View was recently relaunched to incorporate new features and functionality to build upon its original mission.

  • Demandware targets large retailers with enterprise tool

    Burlington, Mass. – Demandware has released the Demandware Large Enterprise solution, which combines services, technology and benefits optimized to meet the needs of large-scale, omni-channel retailers. The solution is powered by Demandware Commerce, a cloud platform that provides brand control, business agility and operational flexibility.

  • HSNi strong in third quarter

    HSNi reported impressive financial results for the third quarter of fiscal 2013. Net income soared about 137% to $42 million, compared to $17.7 million in the same quarter a year prior.

    In addition, net sales grew almost 3%, to $789.9 million from $778.8 million. The elimination of a roughly $18 million loss related to debt extinguishment recorded in the third quarter of fiscal 2012 drove much of the quarterly net income growth. Mindy Grossman, CEO of HSN, also cited digital and mobile growth as boosting the company’s overall performance.

  • Michaels offers interactive holiday help

    Irving, Texas – Michaels is offering a free, interactive “Just Add Wishes” DIY site to help consumers with holiday needs. From Nov. 11 through Dec. 24, kids can interact with a live elf through streaming video.

X
This ad will auto-close in 10 seconds