Sales & Marketing

Newegg opened 2014 with a victory over patent trolls.

"Newegg believes that fighting patent trolls is necessary to serve our customers, and to facilitate entrepreneurship and true innovation," said Lee Cheng, Newegg's chief legal officer. "We support the patent system, but believe it is being abused on a massive scale by patent trolls who want to force entrepreneurs into cash settlements to avoid the high cost of defense."

APPLEBEE’S GIVES CUSTOMERS MORE CONTROL OF DINING EXPERIENCE

Casual dining chain Applebee’s is looking to redefine and enhance its guest experience by placing tablets tableside. The company plans to deploy 100,000 devices — E la Carte Presto tablets, powered by Intel — chainwide by the end of 2014. It is installing the tablets on every table and in multiple bar positions at its more than 1,8000 U.S. restaurants.

Cincinnati -- Automated material handling solutions provider Intelligrated has hired Chris Lingamfelter as VP, integrated system sales and strategy.

ChannelAdvisor, a leading provider of cloud-based e-commerce solutions, has appointed Diana Semel Allen as VP and general counsel. In her new role, Allen will oversee the company’s worldwide legal functions, including regulatory compliance, commercial affairs, mergers and acquisitions, litigation and intellectual property management.

The mobile channel by definition extends retailing to an almost limitless range of touchpoints, since mobile devices bring the store to wherever the customer goes. Yet current trends in mobile retailing center on tying disparate touchpoints closer together using mobile technology.

Vancouver, British Columbia -- Mobile shopping continues to grow at a rapid pace, with an increasing number of mobile shoppers embracing Internet retailer apps, social shopping apps, and brick-and-mortar retail apps to enhance their shopping experience. However, new research prepared by Yankee Group for mobile analytics firm Mobdia Technology shows usage of these apps varies widely depending on many factors, including the type and quality of the mobile app.

Upscale department store retailer Bloomingdale’s isn’t a name typically associated with football, but that all changes this year as a result of the Super Bowl being held in New York for the first time ever.

Bloomingdale’s, operator of 37 department stores nationwide, will use its flag ship store on 59th Street in Manhattan to unveil a collection of designer helmets and a unique and stylish collection of entertaining essentials beginning January 15.

Destination Maternity Corp. is thinking big. The world’s largest retailer of maternity apparel is bullish on its superstore format, with new locations in Paramus, N.J., and Virginia Beach, Va. The Philadelphia-based company has an estimated 35% to 45% share of the U.S. maternity market.

The two new stores vary in size and have different layouts, as well as some merchandising variations. But both are designed as customer-centric, one-stop shopping resources. And both share a common vision.