Sales & Marketing

San Francisco -- The Levi's brand has chosen a customized advertising agency model. Effective immediately, the Levi's brand will transition to a combined agency team from Draftfcb Worldwide and The House Worldwide to deliver global marketing, creative and strategic support.

Sionic Mobile, an m-commerce company that provides mobile gifting, payments and rewards, has added William Mills, CEO of William Mills Agency, to its advisory board of directors. Mills has more than 30 years of financial marketing and branding expertise.

Foothill Ranch, Calif. – The Wet Seal Inc. reported declines in net and same-store sales for the fourth quarter and full fiscal year 2013, compared to the same periods in the prior year. During the fourth quarter, Wet Seal reported net sales of $122.8 million, down 22.8%, and a 16.5% drop in same-store sales.

As if the retail industry weren’t challenging enough, those operating stores in California are facing a growing number of lawsuits related to an operational consideration known as suitable seating.

Deerfield Park, Ill. - Walgreens had January 2014 sales of $6.39 billion, an increase of 3.7% from $6.17 billion for the same month in fiscal 2013. Same-store sales grew 2.9%.

Calendar day shifts negatively impacted total comparable sales by 0.3 percentage point, while generic drug introductions in the last 12 months negatively impacted total comparable sales by 0.9 percentage point. Walgreens opened 12 stores during January, including three relocations, and closed three.

Leading electronics-focused e-retailer Newegg is looking to grow its customer base while keeping existing customers happy with a new customer-benefit program, which offers, in part, complimentary expedited shipping for $49.99 per year.

Xoom, a leading digital money transfer provider, has acquired BlueKite, LTD, a cutting edge technology company that develops applications to improve the way people around the world pay their bills, for approximately $15 million in cash and equity.

Guatemala City-based BlueKite, which currently has 30 employees, caught Xoom’s eye because of its technology platform for cross-border bill payments and mobile phone top-ups. This acquisition will allow Xoom to offer adjacent services to its money transfer offerings.