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Sales & Marketing

  • Wilson looks to score with digital basketball

    Wilson plans to introduce a sensor equipped basketball that can discern between made and missed shots and then feed information to a smartphone or tablet.

    Due for release later this year, the new product is the result of a partnership with SportIQ, a Finland-based company focused on artificial intelligence, and Wilson’s recently established digital division.

  • Why Your Customers Are Leaving Empty-Handed (And What to Do About It)

    By Gary Ambrosino, TimeTrade Systems

    Retailers are bending over backwards to meet the growing demands of today’s ever-connected consumer; however, most are still coming up short. The traditional rinse-and-repeat practices — slashing prices, offering free shipping and promoting exclusive products — aren’t winning over fickle consumers or helping gain a leg up on the competition.

  • Coupons.com rolls out card-linked offers

    Coupons.com is rolling out a service that lets consumers use the Coupons.com website or Coupons.com mobile apps for iOS and Android to add digital coupons to their credit or debit cards from Visa, MasterCard or American Express for automatic redemption at checkout.

    Offers are available for restaurants and specialty retailers such as Gap, Old Navy, The Body Shop, Tilly's and Travelocity. The service incorporates technology from the company's recent acquisition of Yub that links offers to payment cards.

  • Restaurants Setting a New Course

    One of the most fascinating developments over the last several years in our industry has been the explosion of new and different types of dining concepts. And it’s not only the restaurants chains evolving and emerging, but also about the way that dining preferences are changing.

  • GE Capitol Retail Bank extends agreement with American Eagle Outfitters

    Stamford, Conn. -- GE Capital Retail Bank announced a long-term extension of its agreement with American Eagle Outfitters to continue providing private-label credit card programs for online, mobile app, and store purchases made at any of the 856 American Eagle Outfitter and 115 Aerie locations across the U.S.

    As part of the seven-year agreement, GE Capital’s Retail Finance business will continue to manage the American Eagle Outfitters credit card program, which began in 1996.

  • Verve, RetailNext partner on location-based analytics

    New York -- Verve Mobile, a provider of in-store mobile advertising technology, and RetailNext, an in-store analytics solutions vendor, are launching a partnership to bring the combined power of location-based advertising and in-store analytics to brick-and-mortar retail customers. Now with the combined capabilities of Verve and RetailNext, retailers using the technologies can leverage a full range of tools that enhance their ability to see how location-targeted mobile advertising is correlated to driving foot traffic and sales.

  • Survey: More consumers shopping — and spending — on smartphones

    New York -- The month of March saw a steep rise in smartphone-generated traffic, orders, and revenue by consumers to retailer smartphone-optimized websites over the year-ago period, according to mobile commerce platform Branding Brand. In March 2014, smartphones generated 29.4% of total online visits, up 42.7% from March 2013 (62.9% iOS, 36.4% Android). The market share of non-mobile (desktop) visits decreased 21.1% from March 2013 to March 2014.

  • Napa Center is transforming downtown Napa, Calif.

    Fort Worth, Texas and Napa, Calif. — A joint venture of Trademark Property Co. and Zapolski Real Estate LLC, the $30 million Napa Center transformation started in September 2013 with upgrades to common areas. Changes include new energy-efficient roofing, paint and façade upgrades, new architectural elements, expanded and updated walkways, new seating areas, landscaping, ambient lighting and signage.

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