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Sales & Marketing

  • A.T. Kearney: Stores drive most sales, online and off

    Chicago – Physical stores continue to be customers’ preferred shopping channel and a place where the most significant consumer and retailer value is created, according to a new report by A.T. Kearney.

    The firm’s “Omnichannel Shopping Preferences Study” found that stores play a crucial role in online purchases, as two-thirds of customers purchasing online use a physical store before or after the transaction. The survey covered all age segments — teens, Millennials, generation X, baby boomers, and seniors.

  • Ryder System launching ad campaign aimed at C-suite execs

    Miami -- Ryder System, a leader in commercial fleet management and supply chain management solutions, announced the launch of its new “That’s Ryder” brand advertising campaign. The campaign, the first of its kind for Ryder in nearly two decades, includes the debut of a new tagline for the company – Ever better.

  • Rite Aid appoints new CFO

    Rite Aid has appointed former Roundy’s executive Darren Karst as EVP and CFO, effective Aug. 20, to succeed Frank Vitrano, who has announced he will retire in Sept. 2015. Karst will report to Rite Aid’s chairman and CEO John Standley.

    Karst will be responsible for all aspects of the company’s finance, accounting, treasury, tax, investor relations, legal, risk management, internal assurance and asset protection functions.

  • Overstock.com provides special occasion online registries

    Salt Lake City - Overstock.com Inc. has augmented its wish list feature with wedding, baby and special occasion registries. When creating a registry, customers are offered recommendations of top sellers within the Overstock GiftFinder for wedding, baby, housewarming, graduation, birthday or other special occasion categories.

  • Urban Outfitters, New York City

    Urban Outfitters has gone big — really big — in New York City, opening a 57,000-sq.-ft. “lifestyle center” store in Manhattan’s Herald Square area. The space, the brand’s largest location to date, is big on in-store shops and includes such extras as a hair salon, bookshop, coffee bar and photography shop (with a booth for printing Instagram snapshots). All this is featured along with Urban’s menswear, womenswear and home collections.

  • The meteoric rise of Greg Foran at Walmart

    Channeling his inner Sam Walton this week, Walmart CEO Doug McMillon rattled the company with the unexpected appointment of a relatively unknown newcomer to replace Bill Simon as CEO of its largest and most profitable division.

  • U.K. shopping mall deploys ‘virtual’ employee

    Cambridge, U.K. -- Grafton Shopping Centre, Cambridge, is hoping to dazzle shoppers with a “virtual” employee who greets customers when they enter the mall. The shopping center is using the Tensator Virtual Assistant, innovative technology which projects a life-like image of a person.

    The display interacts with customers, answering common questions and promoting mall offers. This is the very first use of the technology in a United Kingdom shopping mall.

  • YottaMark adds personalized features to ShopWell app

    Redwood City, Calif. - YottaMark Inc. has enhanced its ShopWell food nutrition app with weekly healthy eating advice from registered dietitians, personalized to the user's dietary goals. In response to member feedback, the ShopWell scoring algorithm has also been enhanced to include support for shoppers with vegetarian and vegan diets, and individuals trying to avoid corn.  

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