Sales & Marketing

Cleveland – The Sherwin-Williams Co. is predicting healthy sales growth for this year and next year. For the full year 2014, the company expects consolidated net sales to increase approximately 9% compared to full year 2013.  

A $43.5 million fine has been levied against 10 Wall Street firms for doing what they were asked by Toys “R” Us as the retailer prepared an ill-fated public stock offering in 2010.

The Financial Industry Regulatory Authority (FINRA) levied the $43.5 million fine against the 10 investment banks – but not Toys “R” Us – for allowing their equity research analysts to solicit investment banking business and offer favorable research coverage in connection with the retailer’s planned IPO in 2010.

Oklahoma City - Party Galaxy might be ready to start its holiday celebration a little early. The omnichannel specialty retailer recently saw a 1,520% increase in its social media-generated website traffic in just 30 days, driven by SocialCentiv, a patented Twitter marketing tool.   

Think young shoppers want to buy everything online? New research from Teen Vogue suggests otherwise.

Teen Vogue asked its millennial readers about their holiday shopping habits and findings related to all manner behaviors throw cold water on the notion that malls are dead or dying.

New York - Even in a digital age, young women still love shopping malls—especially during the holidays. According to a survey of female millennial shoppers from Teen Vogue, 65% of respondents will do the majority of their holiday shopping in stores, compared to 35% who will do most of it online. The top reasons why respondents said they would rather go to a mall than shop online during the holiday season was to see products (75%), hang out with their friends (44%), and bond with their mom (37%).  

Bounty created new sales opportunities for retailers by putting its “quicker picker upper” heritage to the ultimate test as sponsor of the 14th Annual AKC/Eukanuba National Championship.

If there is ever a time when a paper towel brand doesn’t want to betray the trust of consumers it’s when they are cleaning up after their beloved pet. So what better place to put the capabilities of the Bounty brand to the test, and create sales opportunities for retailers in the process, than by sponsoring one of the nation’s largest dog shows.

A sharper focus on merchandising and marketing netted positive results for Gymboree, as the company reported an increase in same store sales for the third quarter.

But the company did report a steep loss of $522.1 million, compared with a loss of $24 million for the third quarter of fiscal 2013. Same store sales increased 1%. Net sales were $316.8 million, compared with $309.8 million in the third quarter of fiscal 2013.