Sales & Marketing

Retailers are continually on a quest to find innovative technologies to help deepen customer engagement with their brand.

Yet, perhaps the most critical part of the buying journey happens when a consumer puts down her device and looks for a human being she can talk with about solving her problem – something that even the most engaging technology can’t provide by itself.

For more than 50 years, retail store planning, construction and facilities executives have gathered for the annual SPECS conference to assess key industry challenges and invent the future. That will be the case again this year, as SPECS focuses on the transformation and evolution of physical stores in a digital age.  

Newark, Del. -- Atlantic Realty Companies announced Main Street Movies 5 has signed an 18,000 sq. ft. lease at Newark Shopping Center in Newark, Delaware.

Main Street will invest $3 million in a full-scale renovation of the existing theater space and expand into the adjacent space. Construction is set to begin in February with a grand opening in August.

Macy’s is looking to inspire shoppers once again this February with promotional events tied to the American Heart Association’s Go Red For Women campaign.

The eBay platform facilitated commerce of nearly $22 billion in the fourth quarter, a 5% increase, and counted roughly 265 million transactions during the holiday season.

How good is your data?

Seventy-five percent of retailers believe inaccurate data is undermining their ability to provide an excellent customer experience, according to a study by Experian Data Quality.

Slowly but surely, consumers are becoming open to the idea of switching from leather wallets to an electronic version.

Slowly but surely, consumers are becoming open to the idea of switching from leather wallets to an electronic version.

According to the new “Let’s Get Digital” consumer survey from Citi Retail Services, digital wallet usage has increased by 20% in the past two years. Thirty-five percent of consumers used digital wallets at the end of 2014, and that figure rose to 55% by the end of the year 2015.