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Sales & Marketing

  • Deloitte: Retailers have false sense of cyber-security

    A majority of companies, including retailers, are confident about cyber-security, but their confidence may not be justified.      That’s according to “Cyber Risk in Consumer Business,” a report from Deloitte. The report is based on input from more than 400 CIOs, CISOs, CTOs and other senior executives.   

  • CSA Q&A: Walgreens talks about frictionless retailing

    In an era when shoppers want a seamless shopping experience, Walgreens is pulling out the stops to deliver on their expectation.  

  • Social network giant improves visual search engine

    Pinterest is giving its image-based search engine an upgrade.   Pinterest introduced Lens in February. Since then, users have been pointing their mobile cameras at objects they see out in the real world, from apparel and accessories to decor, and Lens serves up similar styles or related information on their mobile device’s screen.   

  • Report: Department stores missing the mark in key digital area

    When it comes to mobile, department stores have a ways to go.   That's according to an annual report by L2's annual L2 Digital IQ Index: Department Stores 2017, which benchmarks the digital performance of 64 department stores operating in 14 markets globally. The report examines a brand's strengths and weaknesses across the four digital dimensions of site and e-commerce, digital marketing, mobile, and social.   

  • Sears debuts new store concept

    Sears has opened a freestanding store concept dedicated to two of its strongest categories.     Sears debuted its first store under the Sears Appliances & Mattresses banner, in Pharr, Texas. The format expands the concept of the Sears Appliance store, which opened in Ft. Collins, Colo. in 2016. The location has surpassed projections since its opening, Sears said.  

  • Indochino, West Edmonton Mall, Edmonton, Alberta

    Indochino's recently opened showroom at West Edmonton Mall showcases the omnichannel brand's stylish approach to customized menswear apparel.   The 3,200-sq.-ft. space features eye-catching graphics, both on the exterior and interior, along with video screens that convey the brand's message of offering a “luxury tailoring experience without the high price tag.”   

  • Online menswear company in U.S. store expansion

    Made-to-measure menswear brand Indochino continues its expansion from the Web into physical retail.       

  • Apparel retailer using social media to enhance product development

    When Chico’s FAS wanted to put the “customer’s voice” into the merchandise it designs, it took a bold step — and tapped social media.   
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