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Social Media

  • Staples invests in e-commerce

    Framingham, Mass. -- Staples announced the opening of a new e-commerce innovation center in Kendall Square in Cambridge, Mass. The office will house teams responsible for designing and implementing innovative new e-commerce solutions for the business customers who shop Staples websites and stores.

  • Hy-Vee launches mobile shopping app

    WEST DES MOINES, Iowa — Hy-Vee has introduced a mobile application that it said could make locating pie crust in its stores as easy as saying "pie."

    The supermarket chain announced the release of the app, which allows customers to locate products, browse ads, search for recipes, build shopping lists, shop and interact with the company through social media. The app is built on the AT&T Mobile Enterprise Applications Platform and uses Taqtile Mobility's Shingle solution.

  • Retail Social Juice Index adds 70 brands

    Albany, N.Y. -- Social media marketing agency Media Logic said Tuesday that 70 new brands have been added to its Retail Social Juice Index, bringing the total number of tracked brands to nearly 700.

    The additions, including eBay, DKNY and Zappos, creates a more comprehensive industry index and provide users with a broader competitive set for comparison, according to Media Logic.

  • Hy-Vee launches mobile app

    West Des Moines, Iowa -- Hy-Vee has launched a mobile app for customers to make shopping easier, faster and more social.

    The smartphone app offers a number of interactive features to help customers with meal planning and preparation, gain access to store and pharmacy information and more.

  • Want to improve your social media reputation? Better learn to understand it first

    By Jim Singer and Mark Langsfeld, [email protected], [email protected]

    Want to read something scary? Here’s an excerpt of a review on Quiznos posted on a popular restaurant review site:

  • IBM Survey: Consumers willing to share information with retailers

    Armonk, N.Y. -- Consumers are looking for a more personalized shopping experience, and are willing to share select details about themselves with their favorite retailers to help educate brands on exactly how, when and where to approach them, according to the third annual consumer survey by IBM.

  • Forest City launches enhanced websites for 15 retail centers

    Cleveland -- Forest City Commercial Management today announced the launch of 15 redesigned retail center websites. The new sites feature enhanced interactive shopping, social media experiences and content from PlaceWise Media’s Shoptopia.

  • Retail Multichannel Consistency and Customer Experience

    By Kiran Kumar MN, [email protected]

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