Social Media

Bentonville, Ark. -- Wal-Mart Stores Inc. announced Wednesday it will officially launch its previously announced food-by-mail subscription service, called Goodies, which allows customers to trial sample-sized foods for a monthly fee.

NEW YORK — Luxury shoe retailer Stuart Weitzman has promoted Susan Duffy to chief marketing officer. Duffy, who joined the company in April 2011 as SVP global marketing and communications, will continue to lead marketing, advertising, public relations and social media to ensure the branding message is consistent across all worldwide communications platforms as the company expands into new markets.

New York -- Stuart Weitzman said Thursday that it has promoted Susan Duffy from senior VP global marketing to the position of chief marketing officer, as part of the luxury retailer’s plan for new market expansion.

As CMO, Duffy is charged with leading marketing, advertising, public relations and social media to ensure the branding message is consistent across all worldwide communications platforms.

By Dr. Trevor Davis, [email protected]

MENOMONEE FALLS, Wis. — Kohl’s Department Stores has launched its Kohls.com Holiday Gift Shop.

WHITE PLAINS, N.Y. — Dannon's Greek yogurt brand Oikos has teamed up with chef, restaurateur, and winner of Bravo’s Top Chef All-Stars, Richard Blais, to help Americans create tasty, nutritious holiday recipes that will be a hit with guests.

“Just because it’s the holidays doesn’t mean you have to compromise on nutrition,” said Blais. “I am excited to work with Dannon Oikos on their Tasty Additions to Your Traditions campaign and provide recipes that are a great addition to a healthy lifestyle.”

Chicago -- OfficeMax announced that it has appointed Kim Feil as executive VP and chief marketing and strategy officer, effective Nov. 12.

Feil will have accountability for all aspects of marketing across the enterprise, with particular emphasis on brand management and evolution of the company's traditional marketing vehicles to new media including digital and social.

Most recently, Feil served as chief marketing officer and corporate VP for Walgreens.

Roseville, Calif. -- Revionics, a provider of end-to-end merchandise optimization solutions, and GIIV, owner of the SkuLoop business, a provider of social commerce driven promotions for retailers and consumer brands, announced that Revionics has acquired the SkuLoop business and assets from GIIV.

BENTONVILLE, Ark. — Walmart has launched its 2012 "12 Days of Giving" campaign by calling on Facebook users to once again nominate the nonprofits that are making an impact in their local communities and need support. Each of the "12 Days" will focus on a different giving theme, including hunger, military assistance and disaster relief.

Dodgeville, Wis. -- Canvas Lands' End is reinventing the pop-up concept by taking it online with the first-ever blog-up shop. The result is Arrivals, a virtual pop-up shop series curated by eight well-known fashion and lifestyle bloggers. Each shop will function as its own mini e-commerce site and will feature fall and holiday looks styled by the blogger in his or her unique style that readers can purchase.