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IBM, Zave Networks join forces on digital-incentive solution
Kansas City, Kan. -- Zave Networks announced Wednesday an agreement with IBM to collaborate on a digital-incentive solution designed to provide coupon shoppers with an easier way to cash in on savings at the supermarket.
Under the agreement, Zave Networks’ Zavers digital incentive and information management platform will be deployed with IBM’s SurePOS ACE retail application, significantly reducing the time, complexity, and retailer IT resource requirements for launching a digital coupon program.
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CCR is just the beginning, says Walgreens CEO
Chicago -- Walgreens’ massive Customer Centric Retailing initiative is transforming the way the company’s stores are merchandised and designed as it rolls into an ever-larger proportion of its more than 7,600 stores across the United States. But it’s only the opening drive in a campaign to “reinvent the customer experience in our stores,” president and CEO Greg Wasson told shareholders Wednesday.