Loyalty Marketing

WABAN, Mass. — Sam's Club has the most loyal customers, according to a new study by Temkin Group. The report, "2012 Temkin Loyalty Ratings," rated the loyalty that consumers have to 206 large companies across 18 industries.

Only seven companies earned "very strong" loyalty ratings. In addition to the retailers listed above, credit unions and USAA earned the distinction. Sam’s Club had the most loyal customers across all industries, with a loyalty rating of 65%.

Toronto -- Sears Financial has launched an online points redemption system for its five million plus card members, making it one of the first major retail loyalty programs in Canada to do so.

Dallas -- Alliance Data Systems Corp. announced that its Canadian coalition loyalty business has signed a new multi-year agreement with Toys “R” Us, Canada to issue air miles reward miles in its 73 stores across Canada effective March 23, 2012.

The Air Miles Reward Program is Canada’s premier coalition loyalty program, with approximately two-thirds of Canadian households actively collecting reward miles.

DALLAS — Alliance Data Systems Corp. announced that its Canadian coalition loyalty business has signed a new multi-year agreement with Toys“R”Us, Canada to issue air miles reward miles in its 73 stores across Canada effective March 23.

The Air Miles Reward Program is Canada’s premier coalition loyalty program, with approximately two-thirds of Canadian households actively collecting reward miles.

New York -- The average gift card dollar volume growth on a year-over-year basis increased 10% during the last six months of 2011, with consumers shopping earlier in the holiday season for prepaid cards and adding more value to their purchases than in 2010, according to a study by First Data Corp.

Columbia, Md. -- Micros Systems said Monday that Friendly’s Ice Cream has expanded its partnership with Micros through the addition to its technology solution set of online ordering and a guest loyalty program.

To support its initiative of adding to its customer base and retaining current customers, Friendly's has elected to deploy Micros webOrdering and Micros iCare Customer Relationship Management solutions.

NEW YORK — McDonald’s, Whole Foods Market and Best Buy are among the retailers participating in a new American Express program that allows shoppers to load discounts onto their American Express cards via Twitter.

New York -- McDonald’s, Whole Foods Market and Best Buy are among the retailers participating in a new American Express program that allows shoppers to load discounts onto their American Express cards via Twitter.