Loyalty Marketing

Austin, Texas - A majority of consumers (79%) plan to shop the end-of-year sales after the holidays are over. In addition, a new survey from RetailMeNot and The Omnibus Company shows that nearly half of consumers (42%) report that they typically end up returning at least some gifts they receive for the holidays.

Truly last minute shoppers will be able to visit the corner of happy and healthy this Christmas Eve and Christmas Day where Walgreens said most of its nearly 8,200 stores will be open.

The company, which features “at the corner of happy & healthy” as its advertising tag line, said most stores will be open until midnight on Christmas Eve and its roughly 1,600 24-hour stores would stay open around the clock. On Christmas Day, most of the company’s non-24-hour stores will be open from 9 a.m. until 5 p.m.

Woonsocket, R.I. – CVS is basing its enterprise growth strategy on succeeding in the evolving pharmacy benefit management marketplace, capitalizing on the specialty pharmacy opportunity, driving retail growth through personalization, unlocking adherence through pharmacy excellence and expanding MinuteClinics.

Minneapolis – Target says that online traffic continues to grow at double-digit rates, with mobile sales growing more than 100% for the holiday period. Target.com experienced two of the strongest days of sales in its history on Thanksgiving Day and Cyber Monday.

In addition, Target was recently ranked as the most-browsed retailer on mobile over the past six months, according to a new report from Mobiquity.

Target’s online traffic continues to grow at double-digit rates, with mobile sales growing more than 100% for the holiday period.

Amazon is touting its Prime program again this holiday season, reminding members that they can order gifts as late as midnight EST Sunday, Dec. 22, and still get free delivery before Christmas.

The online retailer is leveraging the shorter shopping period this year, which is one week shorter than last year’s, to drive sales by emphasizing the convenience that online shopping can afford — a surefire way to draw shoppers who want to avoid the imminent crowds this weekend.

Largo, Fla. – Valpak has signed a franchise agreement with Lia Jensen to acquire the Valpak of West Michigan territory. The market was previously owned and operated by Valpak corporate.

Jensen, a first-time franchisee, has assumed The Blue Envelope distribution and began mailing out to residents and businesses in Kent, Ottawa, and Allegan Counties in October.

By Len Shneyder, Senior Marketing Manager, OtherLevels

The numbers are out and they don’t lie: Almost 40% of all online traffic during Black Friday was driven by mobile devices. That figure is up 34% from the previous year, according to IBM’s Holiday Benchmark. But what’s more impressive than that is that nearly one-fifth of all online sales during the holiday shopping bonanza came from mobile devices.