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Loyalty Marketing

  • Sobey’s extends loyalty agreement with Alliance Data

    Stellarton, Canada – Canadian supermarket chain Sobey’s Inc. has signed a cross-Canada, long-term agreement with loyalty and marketing solutions provider Alliance Data Systems Corp. Under the agreement, Sobeys-owned banners in Atlantic Canada, Quebec, Western Canada, and northwestern Ontario, will remain sponsors in the Alliance Air Miles Reward Program. In addition, other Sobeys-owned banners in western Canada will also issue Air Miles reward miles beginning in fall 2014.

  • Report: Groupon purchases Canadian couponing app

    Chicago – Groupon has reportedly purchased Canadian coupon app SnapSaves. According to the Canadian Press, Groupon completed the purchase June 13, buying the app for an undisclosed sum from Toronto-based daily deals site Buytopia.

    SnapSaves users can take smartphone photos of their grocery receipts and receive refunds on select products. Groupon has been expanding its smartphone offerings in the past year, including the launch of a mobile app version of its website and a smartphone digital coupon feature called Freebies.

  • The Last Step — Accepting Payment

    Retailers employing variety of solutions to reinvent the checkout

    The store is generally considered to represent the “last mile” of the retail supply chain. In recent years, retailers have focused on making this final, crucial step as easy and convenient for customers as possible.

  • Omnichannel Commerce — How it Really Works, Where it’s Going

    Every few years, a new term enters the retail IT industry lexicon and takes firm root, even though nobody can provide an actual, definitive meaning.

  • flexReceipts taps new marketing chief

    Digital receipts company flexReceipts has named Megan Licursi as its chief marketing officer.

    In her new position, Licursi will oversee the company’s strategic vision and the implementation of its marketing approach. Previously, Licursi has helped national brands create and execute marketing programs, and will bring that to flexreceipts, which uses a software for clients to include promotions and social media links in electronic receipts they send to customers.

  • Sam’s Club launches online travel service

    Bentonville, Ark. - Sam’s Club is launching Sam’s Club Travel, a savings-centered online booking service for business and leisure travel needs of Sam’s Club members. The new digital service is a collaboration with wholesale travel services provider Tourico Holidays.

  • Target further incentivizes customers to shop online

    Target is giving customers added incentive to shop online by offering free shipping for all orders of $50 or more.

    The new policy, which takes effect immediately, excludes oversize and heavy items, which will be subject to a handling fee.

  • Target offers free shipping on web orders of $50 or more

    Minneapolis - Nearly all online orders of $50 or more at Target will now qualify for free shipping. The new policy, which takes effect June 23, makes tens of thousands more products eligible for free shipping.

    Only oversize and heavy items will be excluded and subject to a handling fee. Target now matches Wal-Mart’s online free shipping offer but still has a higher threshold than the $35 free shipping offer from Amazon.com. Participants in Target’s Red Card loyalty program, which is free to join, always get free online shipping.

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