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BJ’s selects PromoWorks to run demo biz
BJ’s Wholesale Club is outsourcing and expanding its product demonstration program with the help of Crossmark’s PromoWorks division.
Plans call for PromoWorks to manage, enhance and ultimately expand the company’s demo and events program. BJ’s current demo and events staff, made up of approximately 1,400 employees, will be given priority to apply for the demo program with PromoWorks, which plans to grow the current program by more than 25% or about 500 jobs, the companies said it a joint statement.
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American TV & Appliance to close doors
Madison, Wisc. – American TV & Appliance, an 11-store electronics chain with locations in Wisconsin, Iowa and Illinois, is preparing to go out of business. The company is closing stores Feb. 18 and 19 to mark down prices and will launch its going-out-of-business sale at all locations on Feb. 20.