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PROMISE FULFILLED
Front-end omnichannel success relies on back-end fulfillment
The front-end promise of omnichannel retail cannot be delivered without investment in back-end technology and processes that allow fulfillment of orders across multiple channels. Retailers must eliminate internal silos and obtain real-time awareness of their full inventory.
Omnichannel fulfillment is a difficult, but not impossible, task. -
Survival of the Fittest: How Niche Retailers Dominate
Despite claims that e-commerce will overtake traditional retail space, physical store locations are still attractive to retailers. In fact, they plan to open over 76,000 stores in the next 24 months, according to RBC Capital Markets data. And while several major retail closings have been announced this year, other retailers are stepping up expansion plans for new stores and concepts.
Growing retailers are all about the niche lifestyle — fast fashion, food, fitness and pharmacy — and focus on what consumers care about most, including value, quality, health and the environment.
