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Acosta gains Costco capabilities with acquisition
Acosta Sales & Marketing acquired Anderson Daymon Worldwide, a sales and marketing agency focused exclusively on Costco.
Anderson Daymon Worldwide has had a relationship with Costco since 1983 and currently has 200 employees and 11 regional offices in the United States and the United Kingdom. The company exclusively serves Costco. As part of the transaction, Daymon Worldwide, which operates a product demonstration division called Interactions, will no longer hold an interest in the Costco business and will not be affiliated with the newly created Acosta division.
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Whole Foods stays positive after shares slip
Whole Foods Market said total sales for the first quarter ended Jan. 19 climbed 10% to a record $4.2 billion. But those results reportedly missed analysts’ expectations, and the company has lowered its earnings outlook for 2014 as a result.
Momentum at Whole Foods — as well as shares — slipped. Comparable store sales for the quarter increased 5.4%, compared to a 7.2% increase in the prior year.