-
Marketing consulting firm names EVP
WESTPORT, Conn. — Etailing Solutions, an integrated online sales and marketing consultancy, has named Brian Cohen as EVP, general manager.
Cohen most recently led the Digital Shopper Marketing practice at CatapultRPM. Part of the Hyper Marketing Inc. network, Etailing Solutions provides consumer goods companies with data services/insights, strategy development, sales support and visual merchandising.
-
Holiday digital sales to grow at least 20%
NEW YORK — Research released Monday by Citigroup and published by Wall Street Journal’s MarketWatch found that digital sales for the holiday 2012 shopping season are expected to increase at least 20%, thanks to two additional shopping days and amped-up retail marketing efforts.