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Italian brand to makes U.S. retail debut
New York City -- Italian handbag maker Piero Guidi will open its first retail location in the United States, in New York City’s Soho district. The Soho store will be the company's fourth standalone store outside of Italy, following openings in China, Japan and Hong Kong.
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Macy’s tops among specialty retailers in Digital IQ Index
New York City -- Macy’s took the top spot in the annual Digital IQ Index, which ranks retailers according to their online competence. The index measured the digital footprint of 64 brands via 350 data points across four dimensions: Site, Digital Marketing, Social Media, and Mobile. Based on these scores, each brand was assigned a Digital IQ and a corresponding class of Genius, Gifted, Average, Challenged, or Feeble.