eCommerce

Wayne, N.J. — Toys“R”Us raised $4 million and collected nearly 350,000 toys during its 2012 charitable holiday campaign to benefit the Marine Toys for Tots Foundation.

The toy retailer teamed up with retired NBA basketball player Shaquille O’Neal, and encouraged customers to “Give Back with Shaq” by making new, unwrapped toy donations in Toys“R”Us and Babies“R”Us stores nationwide, as well as monetary contributions in-store and online.

NEW YORK and ALISO VIEJO, Calif. — Leading global e-commerce marketplace Rakuten Inc. has rebranded Buy.com, which it acquired May 2010, to Rakuten.com Shopping.

Between now and January 30, merchants and consumers will still be able to go to Buy.com to access Rakuten’s U.S. subsidiary. Starting January 31, however, the site url will change to Rakuten.com. Anyone going to Buy.com will be redirected to the new url.

Rockbridge Growth Equity has acquired Triad Retail Media, a 300 person digital retail media agency founded by former Procter & Gamble executive Greg Murtagh.

The acquisition is expected to be transparent to Triad’s retail clients such as Walmart, Sam’s Club, eBay, Toys "R" Us and CVS, but is expected to bring to Triad new capabilities as it benefits from Rockbridge’s ownership interest in other companies.

CHICAGO — Jay Dettling was named president of Acquity Group, a global e-commerce an digital marketing company.

Dettling will lead North American Services and in addition to identifying strategic expansion targets, he will be charged with evolving Acquity Group's current service offerings in strategic, creative and technical practice areas to keep pace with technological advances and changing market conditions.

BENTONVILLE, Ark. — Walmart and Sam's Club are introducing a new contact lens program for 2013, the retailers said.

The new program will allow customers to visit Walmart's or Sam's Club's website or call a toll-free number to place contact lens orders and have them delivered to their homes, with free shipping available for orders of more than $50. In addition, the two are offering low prices for certain Acuvue, Air Optix and Biofinity lenses, while Walmart is planning to launch its private-label Equate brand in February.

An iPhone 5 with a $45 unlimited talk, text and data plan is being characterized as an industry game changer by Walmart and its prepaid cell phone service provider Straight Talk Wireless.

NEW YORK — Totsy, a leading private sale site aimed at parents, has grown its membership to five million and will expand its daily deal offerings with its acquisition of Mamasource, a leading daily deal site for moms.

Headquartered in New York, Totsy is a privately held company that connects its members with essential products and brands designed for expecting moms, parents, babies and kids at sample sale prices. Mamasource is one of the largest mom focused community and commerce sites on the Internet, founded in 2005 and

BOYNTON BEACH, Fla. — Designer Shoe Warehouse will use VendorNet’s StoreNet Live tool to strengthen its e-commerce position by improving fulfillment for online sales.