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Pinterest testing Promoted Pins with retail brands, including Gap and Target
New York -- Internet scrapbooking cite Pinterest Inc. is expanding its efforts to allow advertisers pay to more prominently display their pins, the San Francisco-based company announced in a blog past on Monday.
The company said it is working with a small group of brands to roll out a paid test in its search and category feeds. The group includes Target, Gap, Old Navy, Banana Republic, and Lululemon Athletica.
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Vera Bradley bolsters e-commerce business
Vera Bradley has named former OfficeMax executive Thomas R. Giacalone as VP, e-commerce.
"Growing our e-commerce business is a critical piece of our five-year strategic plan, and we are very fortunate to have someone of Tom Giacalone's background and caliber join Vera Bradley to lead this important function," said CEO Robert Wallstrom.