-
Study: Discover Cards have best return extension plan
Arlington, Va. – Consumers who may need some time to decide if they want to keep a purchase should consider applying for a Discover card. According to the 2015 Credit Card Extension Report from CardHub, Discover Cards received top overall score (98%) for their return extension program.
Coming in second and third were Chase Sapphire Preferred (88%), and a tie among Chase Freedom, Barclaycard Arrival and Barclaycard Arrival Plus (79%).
-
Study: Video boosts e-commerce performance
Vinings, Ga. - Video’s ability to engage shoppers, and increase conversion rate and revenue, makes it a valuable e-commerce tool. According to a study of 26 retail clients during second quarter 2014 from video commerce solutions provider Liveclicker, the average order value (AOV) for customers that watch video on a product page is at least 50% higher than a site’s overall AOV for 57% of retailers.

