Direct To Consumer (DTC)

Former Walmart China executives Rob Cissell and Shawn Gray have joined the retail subsidiary of Indian conglomerate Reliance Industries, according to the Economic Times of India. Cissell will serve Reliance CEO and Gray will serve as COO, according to the newspaper.

It’s only been two months since Walmart acquired an undisclosed minority interest in Chinese online supermarket operator Yihaodian, but now the company is indicating it may conduct an initial public stock offering in the United States, according to Bloomberg.

The new agency said the Shanghai-based company is looking to expand aggressively and quoted Yihaodian chairman Yu Gang as saying the company will most likely sell shares to the public in the United States but offered no timetable.

Last week Janney Montgomery Scott analyst David Strasser downgraded shares of Target to neutral from buy. He offered a litany of things that could go wrong with the Target story, which were subsequently refuted by someone named Will Ashworth on the website “Investopedia.”

LUXEMBOURG — Amazon.com continues to strengthen its global operations with its agreement to acquire The Book Depository International. The Book Depository is a U.K.-based online bookseller offering over six million books for delivery worldwide.

RACINE, Wis. — SC Johnson has introduced Windex Mini, a concentrated refill pouch that uses 90% less plastic packaging than a traditional 26 fluid ounce trigger bottle.

According to SC Johnson, data shows U.S. consumers are not keen on refilling their household cleaning bottles and is hoping the launch of Windex Mini will help the company understand why that is the case.

Ann Arbor, Mich. -- Borders Group announced Thursday that it has agreed to sell itself to Najafi Cos. for $215 million. The deal is subject to court approval.

Najafi Cos. is a Phoenix-based private investment company which owns the Book-of-the-Month Club.

The "stalking horse" bid will open an auction for the company and its assets, so a higher bid is possible, according to reports.

Tigard, Ore. -- Regional sports dealer Brand Athletics said Thursday it will operate solely under the name Lids Team Sports, a division of Indianapolis-based Lids Sports Group. Lids acquired Brand Athletics in 2010.

The Lids Sports Group, operating within Genesco subsidiary Hat World, is comprised of the Lids retail headwear stores, the Lids Locker Room specialty fan retail chain, the Lids Clubhouse retail stores, the Lids Team Sports wholesale team sports business and its Internet businesses.
 

Warrendale, Pa. -- Rue21 said Thursday it has opened its 700th store, located in New Braunfels, Texas.

The store is Rue21's 80th in the state. Year-to-date, the retailer has opened 63 stores and said it is on target to open 110 new stores and convert 35 existing stores to its larger etc! format in fiscal 2011.

Long-term growth strategy includes opening in strip centers, regional malls and outlet centers, and the New Braunfels location is Rue21's 360th strip center location.