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Gap to roll out more Athleta stores
New York — Gap Inc. is expanding its Athleta brand. The company will open eight to 10 Athleta stores in 2011, with a total of 50 expected by 2013, according to Women’s Wear Daily.
As previously reported, Athleta will make its New York City debut this summer, opening two locations in Manhattan.
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Staffing pop-up locations
With the proliferation of pop-up stores around the country, it only makes sense that companies would begin to evaluate the kinds of staffing needed for these temporary retail environments. After all, personnel well-suited to a permanent store may not be the best fit for a pop-up.