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MIT Sloan visiting professor finds behavioral motives key to pricing strategy
Cambridge, Mass. -- An ongoing debate in retail is whether it’s a better strategy to use markdowns or everyday low prices. Research by MIT Sloan School of Management visiting professor Özalp Özer and his colleague Karen Zheng at MIT Sloan supports basing pricing strategy on consumer behavior compared to a one-size-fits-all approach.
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Build-A-Bear Workship adds new board member
St. Louis -- Build-A-Bear Workshop said that Michael Shaffer has been appointed to the company’s board of directors.
Shaffer, 51, will serve as chairman of the audit committee and a member of the nominating and corporate governance committee. He is executive VP, COO and CFO for New York-based PVH Corp. where he oversees the retail division, treasury, corporate finance, information technology, and logistics services.