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RadioShack heads to campus
Fort Worth, Texas – RadioShack will start offering a tailored assortment of consumer electronics products in college stores operated by NACSCORP, a subsidiary of the National Association of College Stores, this fall. A five-year agreement will establish branded RadioShack sections within college stores that offer both branded and private label electronics products and accessories.
Through this arrangement, RadioShack will have direct access to customers of roughly 4,000 college stores around the country. -
RadioShack courts college kids
RadioShack is courting the college market and has entered into a five-year agreement with NACSCORP, a subsidiary of the National Association of College Stores.
Under the agreement, the retailer will offer an assortment of consumer electronics and accessories to the nearly 4,000 college store customers NACSCORP currently serves.