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In The Pink lets customers direct promotions
Falmouth, Mass. – In The Pink wants its customers to feel connected.
The 10-store specialty chain, exclusively selling Lily Pulitzer branded merchandise, offers a product assortment that makes customers feel a high degree of personal connection. Building on this personal relationship, In The Pink allows customers to direct promotions – in the form of 21-second online videos.
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Burlington Stores swings to profit, plans 25 net new stores
Burlington, N.J. — Burlington Stores Inc. is in the black.
The company swung to a net income of $10.9 million in the second quarter of fiscal 2015 from a net loss of $6.47 million the same quarter of last year. Decreases in stock option and interest expenses, as well as some impairment charges, helped bring Burlington to profitability.
Net sales rose 10% to $1.14 billion from $1.04 billion, while same-store sales grew 5.6%.

