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Levi’s launches customized ad agency model
San Francisco -- The Levi's brand has chosen a customized advertising agency model. Effective immediately, the Levi's brand will transition to a combined agency team from Draftfcb Worldwide and The House Worldwide to deliver global marketing, creative and strategic support.
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Manhattan Associates signs, expands retailer implementations in Q4
Atlanta – Supply chain technology provider Manhattan Associates Inc. both signed and expanded implementation agreements with a number of retail clients during fourth quarter 2013. New retail clients signed during the quarter include Arcadia Group, Body Central Stores, Desigual, and Woodcraft Supply.
In addition, Manhattan expanded relationships with existing retail customers such as Aldi, Belk, Cornerstone Brands, Devanlay SA (Lacoste), HEB Grocery, Phillips-Van Heusen, and Toys "R" Us.