-
Omnichannel growth in focus at American Apparel
American Apparel is bolstering its omnichannel effort with two new hires in marketing and digital engagement.
The company announced two leadership appointments: Thoryn Stephens has been named chief digital officer, a newly created position, and Cynthia Erland has been named SVP of marketing.
-
Running Buddy makes new social friends
Charleston, S.C. - The Running Buddy, a vertical retailer of specialty lifestyle products, have introduced a Brand Ambassador program. Running Buddy Brand Ambassadors are invited and encouraged to share their thoughts and collaborate with other ambassadors in a variety of ways including: social media outreach and engagement, sharing audio or video clips, outreach to potential Running Buddy retailers, writing informative blog posts or articles, sharing photos from marathons and other activities, and more.

