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Apparel

  • HSN launches multiplatform Sigrid Olsen campaign

    HSN is leveraging the 30-year career of designer Sigrid Olsen to launch a multi-platform marketing campaign.

    The retailer is producing a show on HSN with Olsen that premieres this month to coincide with the debut of the Spring 2015 collection of her first women's fashion line since 2008. The show is just one facet of a campaign on social media, mobile and online.

  • NPD: Online, smaller metro markets driving apparel sales

    New York -- New York and Los Angeles may be the largest U.S. markets in terms of apparel sales, but online and smaller markets such as Orlando, Florida, and Washington, D.C., are the top markets driving both growth rate and dollar volume increases for the industry, according to global information company The NPD Group.  

    Both Orlando and Washington had strong performance across in-store and online channels.

  • Former DSW, Starbucks exec named marketing chief of HSN

    St. Petersburg, Fla. -- HSN, Inc. has appointed John Aylward as executive VP and chief marketing officer for HSN, an operating division of the $3.6 billion interactive multichannel retailer.

  • Tilly’s looking for a CFO

    Irvine, Calif. -- Tilly’s announced today that CFO Jennifer Ehrhardt intends to resign from Tilly’s to relocate closer to her family and pursue other professional interests. She will continue to serve in the role for an interim period expected to end in June 2015, and will help with the transition process.

  • LIDS goes old school for 20-year anniversary

    LIDS is celebrating 20 years of retail innovation with the launch of a new headwear line that will take customers back to the 1990s.

    Available at select stores throughout North America and on LIDS.com, the 20th Anniversary Platinum Collection will feature a selection of limited edition (1,995 units) fashion hats inspired by popular designs from the past 20 years. The first style in the series, the Flawless cap, was originally launched in 2003 as part of a collection inspired by recording star Fred Durst of the band Limp Bizkit.

  • Study: Amazon, HSN among best customer experiences

    New York – Retailers Amazon.com, HSN, Newegg, QVC and Zappos.com were among the 15 companies receiving the highest ratings in the 2015 Forrester Research Customer Experience Index. Forrester data indicates that improving the customer experience is a strategic priority for 73% of businesses, yet only 1% of companies deliver an excellent customer experience.

  • Adidas to use marine waste in its fabrics

    Sports retailer Adidas is trying to strengthen its “green” credentials with a promise to use plastic waste from the oceans in some of its products.

    The company said it is partnering Parley for the Oceans to develop fabric made from recycled ocean waste for use in its clothing, and potentially shoe uppers, from next year.

  • New retailers come to West Manchester Town Center

    York, Pa. – The revamped West Manchester Town Center is announcing the latest group of retailers to open there. DSW Inc. and Charming Charlie both opened in April, with GNC and Kay Jewelers expected to open in May.

    Ann Taylor Loft GameStop, Kirkland’s and Petco each opened during the winter months. Mall anchors Kohl’s, Regal Cinemas and Wal-Mart, along with Artesian Pools & Spas and USA Optical, have remained open throughout construction.

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