-
Mobile Commerce accelerates as holidays approach
Total m-commerce spending is poised to exceed $25 billion this year following a 24% surge in second quarter smartphone and tablet enabled sales that pushed estimated spending to $4.7 billion, according to digital measurement provider comScore.
The firm said m-commerce spending in the first half of the year totaled $10.6 billion, representing 10% of total digital commerce during that time. With the expected seasonal surge coming in the fourth quarter, m-commerce spending could surpass $25 billion for the full year, according to comScore’s estimates.
-
Many Happy Returns
MANY HAPPY RETURNS
It's no secret that the volume of returned items goes up dramatically during the holidays, and providing a streamlined returns mechanism that effectively guards against fraud is a big and often overlooked part of the in-store holiday experience. Here are two solutions that take a slightly different approach to helping retailers deliver a returns process that rewards good customers, while detecting those with less savory motives.