-
Fred’s launches aggressive marketing campaign
Fred's plans to implement a long-term marketing strategy stressing everyday low pricing and the convenience of a smaller box to help bolster sales against what the company describes as "intense competitive pressures." The company's pharmacy operations continue to grow, however.
Fred's reported $150 million in sales for the four weeks ended May 3, representing a decline of 1.6% as compared to year-ago sales. For the first quarter ended May 3, sales totaled $498.5 million, down 0.6%.
-
Citizen Watch to open Times Square flagship store
Lyndhurst, N.J. -- Citizen Watch Company, a leader in the mid-priced watch segment, will will a global flagship store in Times Square, New York, on Broadway in November. This will be the first Citizen Watch global retail concept store in North America.
The store will measure more than 1,300 sq. ft. and offer the full Citizen product assortment. Citizen has hired New York based architectural firm Mapos LLC.