Retail

Nordstrom Inc. has become the first retailer to launch the Like2Buy platform, which allows Nordstrom.com customers to directly purchase items featured on the retailer’s Instagram page. The commerce-enablement of visually oriented social platforms, such as Instagram, Pinterest and Vine, is an inevitable development as social media becomes more focused on photos and videos and less on text. The preference most Millennials have for visually oriented social media reinforces the value that commerce enabling these platforms has for retailers.

RetailMeNot, a provider of digital offers, has unveiled an upgraded, redesigned app for iPhone and Android phones.

Murad, the skin care brand founded by Howard Murad, plans to open in October the company’s first official stand-alone retail boutique.

The freestanding store, which will serve as Murad’s global flagship retail location, will be located in Los Angeles. The opening of the 1,500-sq.-ft. store front coincides with the celebration of Murad’s 25th anniversary this year.

Online sales at regional department store operator Belk grew 43% during the second quarter, prompting the company to announce a major investment in its e-commerce and fulfillment capabilities.

Amazon and Barnes & Noble still pose an enormous threat, but things may be looking up for Books-A-Million where losses are declining and the company just hired an e-commerce veteran.

Books-A-Million said revenue for its second quarter ended August 2 declined 0.5% to $108.3 million, same store sales increased 0.1% and it lost $3 million, or 21 cents a share. The loss was significantly less worse than a prior year loss of $9.1 million, or 62 cents a share.

Improved merchandising strategies and marketing execution at Big Lots has president and CEO David Campisi feeling good about prospects for a company that continues to distance itself from its closeout roots.

The National Retail Federation has hired Mary Heitman as VP of retail programs.

Heitman previously served as director of events and deputy director of development for the Trust for the National Mall, where managed corporate sponsorships and events designed to increase donor engagement, identified and cultivated prospects and leveraged relationships in the government affairs and corporate community. Prior to the Trust for the National Mall, she owned and operated a private marketing and fundraising firm and served as finance director for the Republican National Committee.

Peoria, Ill. -- Cullinan Properties announced that Prasino Restaurant at the Streets of St. Charles near St. Louis is in the process of securing new ownership by a group of investors.

Prasino opened at the Streets of St. Charles on April 22, 2013, and has been listed as “The Best New Restaurants in St. Louis” and awarded “A-List Breakfast Winner” for its Paris Benedict, by St. Louis Magazine.