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ShopAdvisor, Elle read into seamless shopping
Personalized shopping app ShopAdvisor and Elle magazine are turning readers into brick-and-mortar shoppers.
Elle and ShopAdvisor have released results of the August 2015 “Shop Now With Elle” proximity mobile marketing program. The program connected consumers to retailers and provided them with exclusive content and offers using location-based mobile technology, including beacons and geo-fences.