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Nebraska Furniture Mart extends partnership with Assurant Solutions
Atlanta -- Assurant Solutions and Nebraska Furniture Mart celebrated the 10th anniversary of their relationship by signing a multi-year contract extension recently, covering underwriting and administration of extended service contracts on appliances and electronics.
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Why Personalization is Key to the ‘New Consumer’
By Graeme Grant, president & COO, CQuotient
Technology and the proliferation of communications channels have significantly altered the way brands and retailers approach customer engagement. What was a “nice-to-have” strategy of coordinating messages across shopping channels only three years ago is now a “sink-or-swim” requirement for merchants. Consumers engage across every touch-point and demand that retailers have an omnichannel communication approach to complement their always-connected behaviors.