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  • Sears thinks ‘dirty’ to drive brand growth

    Sears has teamed up with organizers of a next-generation athletic event that involves slogging through mud to promote its best-selling Kenmore brand in stores, online and via social media.

    The Kenmore brand announced that for the second consecutive year, it will be the official household appliance sponsor of the Dity Girl Mud Run, the original women-only national 5K obstacle and race event.

  • Sears outlets change appliance strategy

    Sears Hometown and Outlet Stores is rearranging its appliance retail strategy to better speak to customers and their changing priorities.

  • Ikea installing fuel cell system that convert biogas into electricity

    Conshohocken, Pa. -- Ikea announced plans to install a fuel cell system at its location in Emeryville, California. Consistent with the retailer’s focus on emerging energy technologies, is the first Ikea in the world to convert biogas into electricity through a clean electro-chemical process. The fuel cell system will be installed, commissioned and activated by this summer, 2015.

    Ikea contracted Bloom Energy, Sunnyvale, California, for the design, development and installation of the fuel system.

  • Ikea to open its largest U.S. store, in Burbank, California

    New York  -- Ikea will open its largest U.S. store on a 22-acre site in Burbank, California. As the first step in the construction process, the retailer must demolish 19 existing structures on the site. The new 456,000-sq.-ft. store is slated to open in spring 2017.

    Reflecting the company’s commitment to sustainability, Ikea plans to recycle, repurpose or salvage as much of the existing buildings’ equipment, materials, and parts as possible.
     

  • DirectBuy names manufacturing vet as VP of sales

    Merrillville, Ind. – Membership-based buying club DirectBuy has named Curt Fisher VP of sales. He brings more than 20 years of experience customer relationship management in Fortune 500 companies, including the past three years as Chicago-area general manager of residential HVAC manufacturer Goodman Manufacturing.

  • Lowe's board approves new $5 billion share buyback program

    The resurgence of the housing market has Lowe’s feeling optimistic, to the tune of $5 billion.

    The company’s board of directors announced that it has authorized a new repurchase program of $5 billion of the company's common stock. This new repurchase program has no expiration date and adds to the previous program's balance, which was $2.4 billion as of Jan. 30.

  • Pirch enters the Northeast, opens 20,000-sq.-ft. store at Garden State Plaza

    New York -- High-end home appliances and outfitting retailer Pirch will open its first store in the Northeast, at Garden State Plaza in Paramus, New Jersey, on March 28.  

    The 20,000-sq.-ft. store, the company’s eighth to date, allows shoppers to "test-drive" a carefully-curated collection of premier kitchen, bath, laundry, and outdoor living brands in a highly interactive and sensory environment.

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