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Red Robin chain “Yammers” its way to meaningful internal dialogue
New York -- When retailers discuss a social media strategy, they usually mean something involving reaching out to customers through popular social media sites like Facebook or Twitter. And while that is an important marketing technique to engage modern consumers, social media can also serve as a powerful internal communications and engagement platform. For example, quick service hamburger chain Red Robin uses the Yammer enterprise social network to directly link employees to senior management and each other in real time.
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Starbucks to prohibit smoking within 25 feet of its sites
Starbucks Coffee Company is extending its indoor no-smoking policy to the outdoors. The company will prohibit anyone up to 25 feet from a Starbucks store from smoking, effective June 1, where permitted by its leases.
The new rule will apply to the 7,000 shops owned and operated by Starbucks Corp., regardless of whether they have outdoor seating areas.