Mango CEO honored as 2024 Business Leader of the Year; details U.S. expansion
Tony Ruiz, CEO of Mango, received the 2024 Business Leader of the Year award from the Spain-U.S. Chamber of Commerce in recognition of “his leadership and foresight at the helm of the company.”
Specifically, Ruiz was honored for “his extensive professional career, his strong commitment to the U.S. market, and his significant contributions that have consolidated the company’s status as a major worldwide fashion player, with an exponential growing presence and recognition in the United States.”
Mango has been ramping up its brick-and mortar presence in the U.S. during the past two years, increasing its store network from seven points of sale in 2022 to 42 by 2024. In 2025, the retailer plans to open more than 20 new U.S. stores, with a goal of reaching 65 locations the end of 2025.
Notable openings in 2025 will include Margo’s entry in the states of Washington, Illinois and Nevada, with stores at Seattle’s Bellevue Square and Fashion Show Las Vegas and on Chicago’s Michigan Avenue. The company also plans to open stores for the first time in Connecticut, Arizona, Ohio, Oregon and Louisiana.
In addition, the company will increase its presence in California, with focus on the San Francisco area, and in Texas with a store in Houston Galleria.
The U.S. is currently one of Mango's five main markets and the leading online sales market. The company ims for the country to be in the top-three ranking in terms of turnover by the end of 2026.
“We are at the best moment of our history and there is no doubt developing the U.S. market is one of our key milestones,” said Ruiz. “Our commitment with the U.S. is definitely long term.”
Ruiz noted that developing the U.S. market is a “great challenge.”
"It is not easy to understand its idiosyncrasies, and it is a market with demanding customers who push us to bring out our best version,” he said. “The response has been extraordinary, with 42 points of sale. Few companies open a new store every working day. And specifically in the US, a new store per month. This is the case of Mango.”
As part of its expansion plan in the United States, Mango recently opened its second off-site logistics center in the country, outside of Los Angeles. The center is expected to supply states on the West Coast and the Midwest. It is in addition to the offshore logistics center that Mango opened in 2022 in Pennsylvania and which serves the company's online business in most of the country.
The Business Leader of the Year award rewards business leaders who have made a significant contribution to the economic growth of Spain or the United States and to the improvement of business relations between both countries.
