Insights

Over the past year, retail marketers have been forced to combat multiple industry curveballs to stay ahead of the competition while working towards keeping their once loyal consumers.

We called Jen Peterson, chief executive of Easton Town Center, to find out what was cooking there this holiday season.

The five-day period between Thanksgiving and Cyber Monday remains critical for online holiday sales, but is rapidly evolving.

We have finally reached a moment in time where brands are driving meaningful revenue from e-commerce retailers and their own direct-to-consumer channels.

Madewell is leveraging its Insider targeted loyalty program to help ensure a strong holiday performance.

As we look ahead one thing is crystal clear: What was previously known as the mall has evolved well beyond its traditional definition.

Over more than 30 years at the firm of Thompson Coburn Hahn & Hessen in New York, Mark Indelicato has surveyed both the unfolding and rebuilding of scores of retail chains.

The pandemic truly changed the shopper. How could it not have? People were afraid to leave their homes.