A leading specialty retailer of storage and organization products is joining the “buy now, pay later” trend.
Starting in mid-June 2021, The Container Store will begin offering the Afterpay flexible payment option at online and in-store checkout to pay in four interest-free installments. Customers will be able to take items home immediately.
According to The Container Store, the partnership is part of a broader effort to offer flexible financing options to its customers. In a recent survey of Afterpay customers, “home & decor” was a top requested category that shoppers said they’d like to see in stores.
Other major North American retailers offering online installment payments via the Afterpay platform include Gap Inc. and Urban Outfitters. Afterpay is also used across more than 14,000 Australian retailers and brands, including Sephora and Lululemon.
“Retailers that offer customers flexible spending options see increased conversion, basket size and customer satisfaction,” said Satish Malhotra, CEO of The Container Store. “We cannot wait to offer this additional payment option to our customers, both online and in-store, and introduce our organization solutions to Afterpay shoppers, so they can reap the benefits of living a more organized and stress-free life now.”
"We know that consumers are using Afterpay for everything they want and need in their daily lives, and The Container Store is the perfect addition to our family of merchants," said Melissa Davis, head of North America at Afterpay. "This partnership will connect young, engaged shoppers who want to create beautiful, organized homes while spending responsibly, and avoiding extended debt, interest and hidden fees."