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Gamers catch a break with trade-in program
Even though Target’s efforts in the electronics area have been overshadowed of late by all the action in food and consumables, the company has consistently positioned itself to become a more relevant player in the space. The most recent example involves expansion of a trade-in program that coincides with the launch of the Nintendo 3DS hand-held gaming system. The product is a big deal due to some new technology that lets users experience 3D without the annoying glasses, but the product is expensive ($249), and that doesn’t included the added cost of games.